Amazon Keywords Product PagesIn this Thrifting For Profit Show with Debra Conrad, we discuss … Keywords For Amazon Product Pages And Advertising.

If you are creating product pages for your own unique products – you need strong keywords.

If you are using the advertising tools Amazon offers – you need strong keywords.

Do you even know what keywords are or how to find them?

That’s the subject of today’s entire show. You are going to learn so much!

Today, Charlene Anderson of Purveyor Of All Things Creative is helping me answer questions on the air and in the chat room.

Why You Need To Know What and Where To Use Keywords?

Keywords can include – benefits, features, details

Keywords can be strings of words or just one word.

Why Is The Customer Buying?

Thinking about the why a customer is searching for and buying a product is important.

Why why why why Why WHY?

What problems does your product solve?

The customer doesn’t want new jump-ring closure pliers, they want to be able to close their jump-rings easily, without damaging the jump-ring.

Also think about problem solving with bundles. If you find a problem keyword and then create a bundle to solve that problem, you could have a winning product on your hands.

Are You Using Advertising For Research?

When you set up and use advertising campaigns, not only are you trying to sell products, but you are also gathering data.

Learn more about crating ad campaigns here:  Amazon Ad Campaigns

Stuffing With Keywords – Are You Guilty?

Where do you use keywords?

  • Title
  • Bullet Points
  • Description
  • Keywords section of “Sell A Product”
  • Advertising Campaigns

Stuffing Keywords – are you stuffing the back end of your product page with keywords that are misleading?

How Many Keywords Do You Need?

Product Pages

Advertising

Brett Bartlett says start with 200 words if you are testing and trying to find the best keywords.

Paying for PPC advertising

Brett says to pay-per-click above the min. cost – use 7 or 8 cents ppc limit instead of the default 5 cents.  I’ve used up to $1 in my own testing just to find out if the product would show up and get clicks.

Where Do You Find Keywords To Use?

Two of the best places to start are Amazon and Google (and even eBay). Use the search bar and start typing in words related to your product and watch for a drop down box that will give you extra keyword options.

Knitting Needles

  • Circular Knitting Needles
  • Knitting Needles For Socks
  • Knitting Needles For Kids
  • Kitting Needles For Beginners
  • Knitting Needles On A Plane
  • Knitting Needle Storage
  • Bamboo Knitting Needle Care

 Free Keyword Generator Tool

http://www.keywordtooldominator.com/k/amazon-keyword-tool/

https://adwords.google.com/KeywordPlanner

Two Great Video’s To Watch and Learn More

I like and respect Brett Bartlett when he teaches on his free Spreecasts.  He does teach (in his private groups) about private labeling products to sell, which I still haven’t decided whether I am for or against.

These two video tutorials will dig very deep into his research with keywords.  You can hear about his business mindset evolution and why the slow growth method is working for him.

PRIZE: If you were on the call live – you had a chance to win this great prize: Find, Hire & Train A VA For Online Sourcing

Hire VA

Okay… Have A Great Weekend and Happy Sourcing!

That’s my story… and I’m sticking to it…

debra conrad sunglasses

 

Debra Conrad

Next week’s show…. Bill Bumphrey – Amazon seller dipping his toes into Wholesale and International selling. Also, hires VA for research!

Listen live to the show Fridays, 2pm ET at http://thriftingforprofit.com/listen

 

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IBarrington-McIntosh-International-Selling-Amazonn this Thrifting For Profit Show with Debra Conrad, we are having a chat with Barrington MdIntosh … International Selling, Bundles and more.

Barrington is a stay at home dad. His 4 year business has allowed him to resign from his corporate job and spend his time with family, traveling and growing his business. Barrington not only sells products on the Amazon platform, but uses other channels as well.

And – of course, Charlene Anderson of Purveyor Of All Things Creative is helping me answer questions on the air and in the chat room.

International Selling

Barrington has built his business from the beach in Jamaica. What’s important to note is this: His business is selling products in multiple countries and also Multiple Channels (which we will cover in just a bit).

This is beyond Amazon Export.

Bundles With Passion

I was a guest on Barrington’s show a few weeks ago and I learned that we both have a passion for selling bundles.

Multi-Channel Fulfillment bundles in a unique way.

Multi-Channel Fulfillment And Multiple Selling Channels

We all need to view our business as a business and not a hobby.  When you think about business – do you see a variety of places you are selling or different ways you are making an income?

I recently covered this topic here:

http://debraconrad.com/investing-business-based-platform-dont-control/

Barrington and Jim talk about a Cautionary Tale: (scroll down to the bottom and hear about Barrigton’s start with Amazon and the PAC course)”

http://www.mysilentteam.com/public/Caution_Can_Amazon_kill_the_middle_man.cfm

More From Barrington related to MultiChannel Fulfillment:

http://www.spreecast.com/events/how-to-use-multi-channel-fulfilment

http://www.spreecast.com/events/how-does-multichannel-fulfilment-work

Resources

International Seller Insights Facebook group:

https://www.facebook.com/groups/InternationalSellingInsights/

Barrington McIntosh Website:

http://barringtonmcintosh.com/

Coach for Jim Cockrum’s PAC

Barrington Spreecasts

http://www.spreecast.com/users/barrington–3

Amazon’s Global Selling Platform

Amazon Global

Okay… Have A Great Weekend and Happy Sourcing!

That’s my story… and I’m sticking to it…

debra conrad sunglasses

 

Debra Conrad

Next week’s show…. Keywords For Amazon Product Pages And Advertising.

Listen live to the show Fridays, 2pm ET at http://thriftingforprofit.com/listen

 

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Hot July Sale

It’s hot – hot – hot here, and hubby has to work the entire weekend. I’m planning on catching up on creating bundles with products that have been waiting (sitting in boxes for a while).

Yes… I am working this weekend! (I have plans for an unplugged weekend in a few weeks).

If you are having a “working weekend” over this July 4th holiday – I encourage you to take advantage of these fabulous deals!

Who doesn’t love a 50% Off Sale?

Any resource I have available to help you grow your Amazon business is ON SALE.  Not just a little bit, but 50% off.  If you have been waiting for a time to finish off your collection, this is it!

I’ve slashed prices on all 4 of my guides/training.  (Including my popular Bundle Guide):

Scroll right up to the top of this page and see links to all 4 of my tutorials – click on any one of them and you will see the 50% off sale price!

Thrifting For Profit Guides2

Amazon Bundles

UPDATE – ADDED July 05, 2014

Half-Off – Sales Tax Free Sourcing Guide

NOTE - These deals are only good through Tuesday July 8th, 2014

Have a fantastic weekend! You deserve it.

debra conrad sunglasses

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Thrifting For Profit Podcast – Episode 83 – Organizing Your Space – Be More Efficient

July 3, 2014

In this Thrifting For Profit Show with Debra Conrad, we discuss … Organizing Your Space – Be More Efficient. It’s a well known issue with many Amazon and eBay sellers – we are disorganized! Who has time to make an efficient space? Yet – when our space is efficient, we are more productive. Last week […]

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Hot Hot Hot 4th Of July Weekend Sale

July 3, 2014

I hope you are getting ready to take some time off to be with family and friends over this holiday weekend. It’s hot – hot – hot here, and hubby has to work the entire weekend. I’m planning on catching up on creating bundles with products that have been waiting (sitting in boxes for a […]

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Thrifting For Profit Podcast – Episode 82 – Plan Now For Holiday 2014 4th Quarter Selling

June 20, 2014

In this Thrifting For Profit Show with Debra Conrad, we discuss … Plan Now For Holiday 4th Quarter Selling. It does not matter where or what you sell, we all need a plan for the holiday selling season. In just a few days, one half of the year is done… gone… finished.  Yikes.  This reminds […]

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Thrifting For Profit Podcast – Episode 81 – Amazon Products – Weight Makes A Difference

June 13, 2014

In this Thrifting For Profit Show with Debra Conrad, we discuss … Weight Makes A Difference. Not YOUR weight, I wouldn’t want to talk about my weight…  LOL. I’m talking about the weight of your products. Why should you worry about weight? Because… it could be costing you money. We all want to save money […]

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Thrifting For Profit Podcast – Episode 80 – The Web On Steroids With Charlene Anderson

June 6, 2014

In this Thrifting For Profit Show with Debra Conrad, we discuss … The Web On Steroids With Charlene Anderson. Don’t we all want to save time? Many applications, services and programs are available – IF we just knew what to use and how to find it. Many of these tools are free (or low cost)  […]

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Thrifting For Profit Podcast – Episode 79 – Are You Ready To Be An Entrepreneur

May 25, 2014

In this Thrifting For Profit Show with Debra Conrad, we discuss … Are You Ready To Be An Entrepreneur? The entrepreneurial mindset simply cannot be explained to the average person. You either have it or you don’t. Business entrepreneurs generally succeed when they find a slightly different way to approach a problem or market. Today, […]

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